Behind the Design

Söul Design was founded by Bishoy Hana—an architect and RIBA chartered member with more than a decade of shaping high-end residences across the UAE—and Salma Tarek, whose ten years of luxury interior-design expertise bring exquisite detail and refinement. United by a passion for timeless aesthetics and flawless execution, they lead a multidisciplinary studio that fuses rigorous architectural thinking with artful interiors—listening closely to each client, translating aspirations into distinctive concepts, and delivering timeless spaces that balance beauty, functionality, and effortless sophistication.